One morning I stood in my bathroom mirror and said something that changed everything. Here's what actually reversed 13 years of severe acne.
I always thought I looked... manageable for someone building companies. Not perfect. Not falling apart.
Then I crossed the $1,000,000 revenue milestone and should have been celebrating.
Instead, I found myself avoiding women and face to face interactions.
"How the hell am I supposed to be successful when I can't even look at myself?"
I was 21, making more money than most 40-year-olds, and I was ashamed of my own face.
Bumpy texture from old acne scars
Dark spots scattered across my cheeks like chocolate chips
Active breakouts that made me cancel important meetings
Uneven skin that looked like bubble wrap pressed into concrete
It's weird how you can build million-dollar businesses while failing at basic confidence.
That sent me down the rabbit hole. Not creams. Not dermatologists. I wanted to know:
Why do men get completely abandoned by the $186 billion skincare industry and is there anything real we can do about it?
Here's what I found digging through dermatology research and men's health data:
Men's skin is 25% thicker with pores 25% larger.
Most products can't penetrate deep enough to actually work.
We produce 2x the oil + daily shaving creates micro-cuts
that let bacteria multiply in open follicles.
95% of skincare is made for women. Men get one sad shelf with products that either burn or smell like pine trees.
Most "men's" products? They're literally women's formulas in black bottles with aggressive marketing.
That's why guys spend hundreds on "premium" skincare... and nothing happens.
What Made Me Take This Seriously
Then I did something crazy.
I took $847,000 from my business profits and made one decision: I'm going to solve this problem myself.
I flew to China to work directly with top electronic manufacturers. Spent 12 months perfecting every detail - the sonic frequency, bristle design, waterproof engineering.
I tested prototype after prototype on my own Rice Crispy face until we cracked the code.
The breakthrough: Sonic vibration at exactly 75Hz frequency penetrates men's thick skin and lifts debris that regular washing can't touch.
Translation: When you deep-clean at the cellular level with the right frequency, your pores get cleaned and skin rebuilds itself.
This wasn't some beauty brand pivot. This was solving a problem I lived with for 13 years.
That's when I invented FLEX™ — the first sonic face tool designed by someone who actually lived with severe acne and got sick of products that don't work.
Ships in 24h • Pre-Charged • Shower-Friendly
Delivers 12,000 sonic vibrations per minute that break up oil and debris trapped in large male pores
Medical-grade silicone bristles that don't irritate sensitive, acne-prone skin like harsh scrubs
Penetrates beneath surface oil where bacteria multiply and cause breakouts
Antimicrobial technology prevents recontamination of freshly cleaned pores
Built for adult men's biology. Waterproof. Shower-safe. Works with your existing routine.
It's not skincare.
It's confidence insurance. 1 minute a day.
✓ Skin felt smoother than it ever had
✓ Oil production started balancing. Active breakouts healing faster.
Girls that friendzoned me were sliding into my DMs. "Your skin in the sun 😍" The bumpy texture? Gone. The dark spots that haunted me for years? Fading fast. The Rice Crispy treat was now smooth as Swiss chocolate.
It wasn't just women.
Investors asked if I was "getting more sleep." Business partners asked if I did "a skin thing."
Nope. Just FLEX™.
Joseph F.
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The King’s Plan Activated
100,000+ KingsOrder by Aug. 29 for guaranteed delivery of your FLEX™ Sonic Face Brush.
Total
Value:
$99.99
Today's Price
Get clear skin in 90 days or else we'll refund every cent — plus, you get to keep the FLEX™ Face Brush!
The King’s Plan: (Stay bump-free and fresh without lifting a finger. Get WAR™ Face Wash, PRIME™ Face Quench, and CRUSH™ Bump Serum delivered every month for $44.99. Smooth skin should be automatic, no stress, no running out. Swap products, pause orders, or cancel at any time, you’re in control.)